With the introduction of the Nyam Nyam Popstix product, there is a desire to create an engaging gamification campaign that leverages the unique shape of the Popstix as a central element of the experience. The goal is to create an interactive and memorable experience for users that not only entertains but also encourages them to consider purchasing the product.
We've crafted an engaging mobile web game as part of Nyam Nyam Popstix's campaign launch. This gamification initiative introduces a rhythm game where players use virtual drumsticks shaped like Popstix. Players can enjoy two different difficulty levels, hitting falling notes synchronized with the rhythm. Using AI computer vision, players scan their physical Popstix to gain access to the game, bridging the gap between technology and the real world.
